Lollapalooza — Stephanie Williams

Lollapalooza

Conceptual Poster
Calendar-Based Composition
Layout + Typography

Typography is a foundational element of design, and it requires understanding a letter’s structure, intention, and how size, weight, style, spacing, color, texture, and rhythm interact. This project provided the opportunity to create original typographic work in the studio, exploring multiple approaches and solutions.

Using basic shapes like dots, triangles, and squares to represent calendar months, I designed compositions that merge text and form to create visually engaging posters. Each piece captures the energy of Lollapalooza while highlighting the festival’s main artists through playful, dynamic typography and structured layout.

2022
UIC TYPOGRAPHY II

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ABOUT ME

As a recent UIC graduate, I’ve developed a deep appreciation for analog art, working with traditional media such as painting, drawing, collage, linocuts, and creating objects with clay, and translating these pieces into the digital realm to create a dynamic bridge between physical and digital art. My work often explores personal themes that shape who I am—my Black and Mexican heritage, my environment, my thoughts, family and friends, and my evolving identity as an artist and designer.

Lately, I’ve been drawn to brand identity and logo design, exploring how visual systems can communicate ideas and values effectively. As I continue learning and discovering more about myself, I know I’ll also develop clarity about the kind of designer I want to be through these projects. Outside of my work, I enjoy exploring local spots with friends, shooting film, learning Spanish, and being a homebody with my cat.